A History of Tradition and Excellence
In 1952, Jim and Helen Rinehart made a simple but bold decision: to bring fine jewelry and genuine service to the people of Nevada, Missouri. Two years later they moved into their own building, and the business never stopped growing. By the late 1970s, Jim's daughter Kathy and her husband Sonny Butler had joined the family operation, and in 1986 Jim officially passed the torch to them. The decades that followed brought Kathy and Sonny's daughter Jennifer and her husband Cesar Zermeño into the fold, representing the fourth generation of a family committed to the same promise made over 70 years ago. In 2012, Rinehart Jewelry moved to its current home on the corner of Austin Boulevard and Cedar Street in the heart of downtown Nevada, where the family and their team continue to serve the community they love. Today, when you walk through our door, you are not just visiting a jewelry store. You are stepping into a piece of Nevada history.
